Client: BÜCH
Project: Package Design + Branding

BÜCH is a kombucha producer dedicated to providing the most vibrant flavors in a naturally gut-healthy drink. By using energetic color combinations, half-tone illustrations, and utilitarian typography, the visual representation of the brand’s ethics is established. Through language like ‘endlessly flavorful’ and ‘the perfect gut-healthy thirst quencher,’ a voice is given to BÜCH. Each bottle’s flavor can first be interpreted by it’s design/color palette, then otherwise found in the description printed on the back.